AI Analysis starting…
Connecting to Klaviyo account of Sample Brand Ltd
1
Klaviyo API connected
2
12,847 contacts loaded and segmented
3
Flow configurations checked (12 flows)
4
Campaign performance analysed (30 days)
5
Revenue leaks identified & assessed
6
Audit report generated
Starting analysis…
Account: Sample Brand Ltd Live Demo

Klaviyo Audit Report

Complete AI analysis of your Klaviyo account: revenue leaks, flow status, segments and prioritised actions

Account analysed

Sample Brand Ltd
Klaviyo · Shopify Plus · Created 23 March 2026
62
/ 100 points
Optimierungsbedarf
7 critical gaps found
Recovery potential:
+€4,800/Mo
Avg. Open Rate
24.3%
↓ 3.1% vs. prev. month
Benchmark: 35-45%
Avg. Click Rate
1.8%
↓ 0.4% vs. prev. month
Benchmark: 3-5%
Email Revenue Share
12%
↓ Target: 30-40%
Total revenue: €87,000/mo
Active Flows
4 / 12
8 flows still missing
View all flows →
Top Revenue Leaks
Largest identified losses per month
No Abandoned Cart Flow
≈€28,000 open carts without follow-up
Critical
−€2,100
/ month
Browse Abandonment missing
High-intent product page traffic wasted
Critical
−€980
/ month
Missing segmentation
Mass emails to entire list. No VIP segment
Medium
−€600
/ month
Total recovery potential: +€4,800 / Mo
Flow Status Snapshot
12 core flows: activation status
FlowStatusRevenue/Mo
Welcome Series (5-Step) Active€1,240
Abandoned Cart Missing−€2,100
Browse Abandonment Missing−€980
Post Purchase (Upsell) Missing−€480
Winback / Re-Engagement Weak€210
Review Request Active€190
VIP / Champions Missing-
Sunset Flow Missing-

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Created by SynqFlow · synqflow.app For: Sample Brand Ltd Report-ID: SQF-2026-0323-001

Revenue Leaks

Identified revenue losses with concrete recovery potential per month

5 active revenue leaks found
Estimated total loss: €4,800/month, equivalent to €57,600/year in lost revenue
All revenue leaks at a glance
Sorted by priority and estimated impact
No Abandoned Cart Flow
≈€28,000 in open carts per month receive no follow-up. Industry standard is a 3-step flow (1h, 24h, 72h) with increasing incentive. Conversion rate for well-configured flows: 5-8%.
Critical Setup: 2-3h Week 1
−€2,100
/ month
Browse Abandonment missing
Visitors who browse product pages without buying receive no email. High-intent traffic is wasted. A 2-step flow with product focus + social proof is enough for +€980/mo.
Critical Setup: 1-2h Week 1
−€980
/ month
Winback Flow outdated (1 email)
Last updated 14 months ago. Currently: 1 generic email. Best practice: 4-step sequence with storytelling + increasing incentive (0%, 10%, 15%, 20%). Expected uplift: +€430/mo.
Medium Update: 2h Week 2
−€640
/ month
Post-Purchase Sequence missing
No upsell/cross-sell after purchase. Email 3 days post-purchase with matching products + email 14 days with review request and social proof. AOV potential unused.
Medium Setup: 1-2h Week 2
−€480
/ month
Missing campaign segmentation
All campaigns sent to entire list. VIP segment (3+ purchases, €80+ AOV) does not exist. Mass emails damage deliverability and open rates. Split into VIP / Warm / Active needed.
Medium Setup: 45min Week 2
−€600
/ month
Total recovery potential (monthly): +€4,800 / Mo
Realistic goal: 28-32% email revenue in 90 days
Email marketing currently generates only 12% of total revenue. With the identified actions, an uplift to 28-32% in 90 days is realistic, with the same traffic.

Flow Analysis

Full status of all 12 core flows with revenue attribution and optimisation recommendations

Flows active
4
of 12 core flows
Flows weak/outdated
2
Needs optimisation
Flows missing entirely
6
Immediate action required
All 12 core flows: status & revenue
Complete flow library based on $200M+ email framework
Flow Name Status Emails Avg. OR Revenue/Mo Priority
Welcome Series Active 544.1% €1,240 Good
Abandoned Cart Missing -- −€2,100 Critical
Browse Abandonment Missing -- −€980 Critical
Post Purchase (Upsell) Missing -- −€480 Critical
Winback / Re-Engagement Weak 118.2% €210 Medium
Review Request Active 239.4% €190 OK
Abandoned Checkout Weak 121.7% €340 Expand
VIP / Champions Missing -- - Medium
Sunset / Cleanup Missing -- - Medium
Replenishment Missing -- - Low
Birthday / Anniversary Active 151.2% €98 OK
Failure to Launch Active 237.8% €156 OK
Recommended Action: Send Time Optimisation
Based on your account's peak engagement hours. Click any action for a step-by-step guide
★
Align all flow send times to peak open-rate windows
Your highest open rates occur between 08:00-09:30 and 18:30-20:00 (based on campaign history). Aligning active flow emails to these windows lifts open rates by 4-9%, no copy changes needed.
30 min Quick Win +ØR 4-9%
+ØR 4-9%
AI recommendation: Immediate focus on the 3 critical flows
Abandoned Cart, Browse Abandonment and Post Purchase together deliver +€3,560/month, with a total setup effort of approx. 6 hours. Highest ROI per hour in the entire account.

Campaigns: Last 30 Days

Performance analysis of all sent campaigns with benchmark comparison

Campaigns sent
6
Last 30 days
Avg. Open Rate
24.3%
↓ Benchmark: 35-45%
Subject line score too low
Avg. Click Rate
1.8%
↓ Benchmark: 3-5%
Check CTA placement
Campaign Revenue
€3,240
↑ 8% vs. prev. month
Improvement potential: 2×
Individual Campaign Performance
Detailed breakdown of the last 6 campaigns
Spring Sale: 20% off everything
8,200 recipients
38.4% ÖR
4.1% KR
€1,240
New Arrivals March: New Collection
8,200 recipients
27.1% ÖR
2.3% KR
€780
Newsletter W10: General Update
8,200 recipients
14.2% ÖR
0.9% KR
€120
Flash Sale: 48 Hours Only
8,200 recipients
31.8% ÖR
2.1% KR
€680
Blog Update: Tips & Trends
8,200 recipients
11.9% ÖR
0.6% KR
€64
VIP Early Access: Exclusive for loyal customers
840 recipients
51.2% ÖR
6.8% KR
€356
Issue detected: Generic newsletters pulling performance down
The two newsletter campaigns ("General Update", "Blog Update") have an open rate below 15%. This permanently damages sender reputation and lowers deliverability for all campaigns. Recommendation: discontinue or significantly rework the newsletter format.

List Analysis

Contact health, segmentation and list growth metrics

Total contacts
12,847
↑ +243 vs. prev. month
Active subscribers
7,214
56.2% of list
Inactive (90d+)
3,941
30.7% (winback needed)
Unsubscribed (30d)
187
↑ 1.5% rate, too high
VIP / Champions
3+ purchases · AOV >€80 · 90d active
Does not exist
≈840
Potential VIPs in your list. Currently not treated separately
Active Buyers (60d)
At least 1 purchase in 60 days
Good
2,341
18.2% of list. Highest-value segment for campaigns
Inactive (90-180d)
No interaction for 90+ days
Winback needed
3,941
Winback potential: ≈8% (≈315 contacts) reactivatable
New Subscribers (30d)
No purchase yet
OK
1,243
Welcome series running. Conversion rate: 14.2%
Repeat Customers (2+ purchases)
2 or more orders
Good
1,840
Highest LTV group. Currently not addressed separately
Sunset Candidates
No interaction for 180+ days
Clean up
1,628
Damaging deliverability. Sunset flow missing, set up immediately
Urgent: 1,628 inactive contacts are damaging your deliverability
Without a sunset flow, your emails increasingly land in spam. Set up the sunset flow and clean inactive contacts. This improves open rates by 3-8 percentage points.

Quick Wins: Your 30-Day Action Plan

7 prioritised actions, sorted by impact vs. effort

Realistic goal: +€4,800/month in 30 days
All 7 actions are achievable within 4 weeks. Total effort: approx. 12 hours. SynqFlow automatically generates copy, setup guides and templates.

Week 1: Immediate Impact (€3,080/mo)

3 actions · ≈5h effort
1
Set up Abandoned Cart Flow (3-step)
Email 1h after abandonment (reminder), 24h (social proof + FAQ), 72h (10% discount). AI automatically generates the complete copy for all 3 emails.
Flow setup 2-3h Week 1
+€2,100/Mo
2
Browse Abandonment Flow (2-step)
Email 4h after product page visit without purchase (product image + benefit), 24h (urgency + review). Simplest high-impact flow in e-commerce.
Flow setup 1-2h Week 1
+€980/Mo
3
Launch subject line A/B test (all campaigns)
Lift open rate from 24% to 30%+. AI generates 5 subject line variants per campaign: emotional vs. benefit-driven vs. curiosity trigger.
Campaigns 30min Setup Week 1
+ØR 8-12%

Week 2-3: Mid-term build (€1,720/mo)

3 actions · ≈5h effort
4
Expand Winback Flow to 4 steps
Currently: 1 email. Goal: 4-step sequence with storytelling + increasing incentive (0%, 10%, 15%, 20% discount). Lift reactivation rate from 18% to 32%+.
Flow optimisation 2h Week 2
+€430/Mo
5
Create and isolate VIP segment
Filter: 3+ purchases + 90d active + AOV >€80. Launch exclusive campaigns with higher frequency and fewer discounts. VIP open rate typically 45-55%.
Segmentation 45min Week 2
+€320/Mo
6
Post-Purchase Upsell Sequence (2-step)
Email 3 days post-purchase: complementary products based on purchase history. Email 14 days: social proof + review request + cross-sell.
Flow 1-2h Week 2-3
+€480/Mo

Week 4: Hygiene & Foundation

1 action · ≈2h effort
7
Set up Sunset Flow + clean list
1,628 zombie contacts to clean. Sunset flow: 3 re-engagement emails → no response → automatic unsubscribe. Improves deliverability and sustainably lifts open rates by 3-6%.
List hygiene 1-2h Week 4
+ØR 3-6%
Realistic goal: 28-32% email revenue in 90 days
Currently: 12% → With these 7 actions: 28-32% with the same traffic and ad budget
+€4,800/Mo

SynqFlow implements all of this automatically

Flow setup, copy, segments, subject lines: all generated in minutes, not weeks.

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